590,00 € - 1.490,00 € incl. VAT.
Logo design for your brand identity (digital drawing, suitable for print) – 3 different packages tailored to your needs
Create your brand world and logo – A design that suits you
Do you have a business or are you in the process of founding one and want to create a unique, expressive look for your brand? Your own world that expresses who you are in your business and who you work with?
But you don't want a standard logo, AI graphics, or stock illustrations, but something Hand-drawn and Individual, ...something that really suits you? Something custom-made for you and your work that conveys your message without you having to explain it much?
A coherent, clear, and unique presence is not just crucial for the first impression: When your customers feel your brand's identity, they immediately understand what you stand for. They recognize themselves in it and get a feel for what awaits them with you. This can contribute to trust in your brand (among other factors) and conveys an authentic and professional impression.
Strong brands are not only recognized by their appearance. You feel that a whole world is behind them. A virtual or physical place where your customers feel comfortable and to which they gladly return.
This first step, designing and developing your brand world, is so important for ensuring that the logo and other graphic elements are coherent with it. Therefore, I'm happy to develop both with you:
More than just a logo design – Everything begins with your brand identity
A consistent brand presence doesn't begin with a logo, colors, or fonts, but with the identity behind the brand.
What do you stand for?
What atmosphere should your brand convey?
How should people feel when they encounter your work?
Together, we will uncover what makes your brand tick at its core and then translate that identity into a visual world with symbolism, contrasts, mood, and recognition.Because a brand is most effective when it's not artificially „constructed,“ but truly fits the person and vision behind it.
If you already have a clear brand identity, I can start directly with the visual implementation. If you'd like even more clarity and creative direction, I'd be happy to guide you deeper through this process.
Here you'll find examples of what our collaborative process could look like – using the following example brands:
Brand World & Logo for a Fineline Tattoo Studio
An elegant and calm brand world for a modern fineline tattoo studio focusing on femininity, symbolism, and emotional aesthetics. Goal: To build a brand that stands for intuition, identity expression, trust, and the highest quality in tattoos – a safe space to which one gladly returns.
Starting point
The brand should:
- appear feminine and high-quality
- appear modern instead of cliché
- Convey peace of mind and trust
- be emotional and aesthetic at the same time
- set yourself apart from classic tattoo studios
Brand identity
Brand Personality: Calm, elegant, intuitive, mysterious, sensitive, and quality-conscious. Archetypes: The Magician, the Artist, the Lover
Target audience Primarily women who see tattoos as an expression of their personality; love symbolic meanings; value aesthetics; and seek a safe and calm atmosphere
Customer emotion: „Here I am seen and understood.“
Visual direction
Colors: black, petrol, and gold for accents, cream
Style: fine lines, elegant composition, reduced symbolism, organic forms
Symbolism Blooms / botanical elements, fineline style animals, fine ornaments, hands
An alternative was a Venus flytrap for the logo, but I then discarded it, as the focus should be more on harmony.
Brand World in Application
Logo Variations, Gift Cards, Business Cards
Brand World & Logo for a Coaching Brand
A colorful brand world for a rebellious coaching brand that focuses on identity, forging new paths, and „stay true to yourself.“ Goal: To build a brand that empowers people to live outside the box and instead ask themselves what they truly want – and then get it.
Starting point
The brand should:
- appear brave and emotional
- Inspire rather than lecture
- attract creative and sensitive people
- Conveying freedom, change, and independence
- not look like classic business coaching
Brand identity
Brand Personality: Brave, intuitive, creative, unconventional,
Emotional honesty. Archetypes: The Rebel, The Explorer
Target audience People who currently feel stuck (but want to change), want to live more creatively, want to reinvent themselves, want to break out of old roles, long for a true identity
Customer emotion: „“Here I can finally be myself."
Visual direction
Colors: Intense red, orange, and purple for accents, lilac
Style: curved lines, intuitive shapes, dynamic movement
Symbolism Caracal (stands for courage, self-confidence but also for not being perfect), paths, compass, journey / Steering wheel for the theme of exploring new things and „You alone know your way“
Brand World in Application
More icons and symbols, e.g., for the website (1:1 coaching, strategy sessions, retreats)
3 Options for Your Brand World and Logo Design
To select your package, choose the corresponding option at the top of this page. Additional applications or extensions can be added individually as needed.
Signature Logo
- After booking, you will receive an online questionnaire where you can enter your existing brand identity. We will also have a brief meeting to discuss your ideas.
- Handmade, custom logo in various file types (png, jpg – for web and print, svg only if desired)
- Compact Brand Guide with Application of Your Visual Identity (PDF)
- License Agreement for Professional Use
Brand World Identity
- Brand Identity Session (60–90 min.) Focused discussion to capture the brand essence (vision, values, atmosphere). I will take over the creative evaluation and translate the content into a visual concept for your brand.
- Handmade, custom logo in various file types (png, jpg – for web and print, svg only if desired)
- Individually developed brand world book with your brand identity as well as a brand guide for the application of your visual identity (pdf)
- License Agreement for Professional Use
Brand World in Application
- Brand Identity Session (60–90 min.) Focused discussion to capture the brand essence (vision, values, atmosphere). I will take over the creative evaluation and translate the content into a visual concept for your brand.
- Handmade, custom logo in various file types (png, jpg – for web and print, svg only if desired)
- Individually developed brand world book with your brand identity as well as a brand guide for the application of your visual identity (pdf)
- License Agreement for Professional Use
- 2 individually selectable additional applications of your brand identity, e.g.: Print file design for business cards, gift cards, or thank-you cards; 1 banner for social media or YouTube, 2-3 additional icons for a website, or a digital mood board with product mockups.
All designs are created in my artistic style. You provide the content direction – the design implementation is up to me.
The logo development follows a structured work process: After the sketch created based on our conversation, there is a revision option to adjust details (e.g., proportions, positions, colors, or typography). After the final elaborated drawing, a further, smaller fine-tuning is possible before the final files or results are delivered.
